MELISSA M. BOWDEN
Entrepreneur / Digital Ad Sales / Social Influencer Specialist
Dynamic and driven Ad Sales / Marketing / Business Development executive with a passion for digital & social media, branded content creation and entrepreneurship. Start-up veteran.
INFLUENCER / SOCIAL MEDIA HIGHLIGHTS
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5 years in Influencer & branded content (NYLON, MLG, StarMaker, MelB Social)
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Built social influencer programs for 2 clothing brands, 1 cosmetics brand
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Developed collaborations with Halle Berry, Melissa Gisoni & Maliboo Ziegler (Dance Moms), Nia Sioux (Dance Moms), Bryce Xavier (Musical.ly star), and 3 teen social influencers (singer/TV stars)
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Developed YouTube beauty series for a Kendall Vertes from Dance Moms ( 2M+ views per video)
AD SALES HIGHLIGHTS
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10+ years in digital media sales
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Entertainment specialist (movie & tv)
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Developed revenue from $0-$3M annually for several start-ups
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Sold branded content and influencer campaigns + live event activations while at Major League Gaming
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Other clients include: Pizza Hut, Pepsi, 7up, Gap, Philips Electronics, P&G, Oracle, Sun Microsystems
ENTREPRENEUR HIGHLIGHTS
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Co-founded 3 start-ups
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Sold one start-up to a publicly traded company
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Secured $500k in Angel funding
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Received RIAA Digital Gold Record Award for Pizza Hut tie-in campaign
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Accustomed to climbing mountains to achieve success; I have never had it "easy"